In a first for the Marvel Cinematic Universe, the film opened simultaneously in theaters and on Disney Plus as part of the streaming service’s Premier Access, in which subscribers can rent “Black Widow” for an extra $30. In a rare disclosure of digital revenues, Disney reported that “Black Widow” generated more than $60 million from Premier Access. Overseas, “Black Widow” collected $78 million in its debut, boosting its global box office haul to $158 million.
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David A. Gross, who runs the movie consulting firm Franchise Entertainment Research, says Marvel is still in a league of its own at the box office. After all, few film franchises would still be able to galvanize audiences 24 films in.
“Certainly the figure would be higher if every theater were open, if there were zero concern with COVID, and if there weren’t a streaming option,” Gross says. “For now, those impediments make ‘Black Widow’s’ opening all the more impressive.”
Universal’s “F9: The Fast Saga” came in a distant second place with $10.8 million. Since it released on the big screen three weeks ago, the action sequel starring Vin Diesel has generated $141 million in North America. At the international box office, “F9” crossed the $400 million mark, boosting its global total to $541.8 million.
Universal also took third and fourth place on domestic box office charts with “Boss Baby: Family Business” ($8.7 million) and “The Forever Purge” ($6.7 million). “The Boss Baby” sequel and the most recent “Purge” installment each opened theatrically over the July 4 holiday weekend and have now collected $34.7 million and $27.4 million, respectively.
Paramount’s “A Quiet Place Part II” took the fifth spot with $3 million, pushing its domestic tally to $150 million, the biggest result yet for a movie released during the pandemic.
More to come…
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