Fists of finance: The new Marvel moviehas taken in $71.4 million at the US box office in its first three days, setting a Labor Day weekend record to boot, Disney said in a press release.
Shang-Chi is likely to take in $83.5 million in the US by the time the four-day holiday weekend runs its course, the company said. The previous record for the Labor Day weekend, typically a slow one for movie openers, was $30.6 million for the 2007 edition of Halloween, according to Variety.
The martial arts-inspired Shang-Chi arrived in theaters just two months after Marvel’s, which holds the pandemic-era record of $80.3 million for a three-day tally in the US market. Unlike Black Widow, which arrived in theaters and online simultaneously, Shang-Chi is starting out only in theaters and .
Disney said that Shang-Chi is the third highest September opening ever, behind It and It: Chapter Two. The new Marvel movie also took in $56.2 million in its first three days in international markets, including the UK and Hong Kong (but not the rest of China).
Shang-Chi features Marvel’s first Asian lead and draws on the rich history of Asian cinema, from martial arts movies to gangster films to romance, and in particular the lush visual and emotional style of wuxia epics. “Shang-Chi’s greatest strength is its power to surprise,” CNET’s Rich Knightwell writes in his review.
This year’s Labor Day weekend at the movies looks likely to outperform the 2019 overall box office take by 12%, according to Deadline.